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Identity concept for SHO?

Project
SHO?
Client
Clothing manufacturer
Country
Ukraine
Year
2026

An identity concept for SHO?, a clothing store for the whole family, where everyone from grandparents to the youngest children can find something for themselves. The brand brings generations together, from Generation X to Generation Alpha.

Identity concept for SHO?, image 1Identity concept for SHO?, image 2Identity concept for SHO?, image 3Identity concept for SHO?, image 4Identity concept for SHO?, image 5Identity concept for SHO?, image 6Identity concept for SHO?, image 7Identity concept for SHO?, image 8
Identity concept for SHO?, image 1Identity concept for SHO?, image 2Identity concept for SHO?, image 3Identity concept for SHO?, image 4Identity concept for SHO?, image 5Identity concept for SHO?, image 6Identity concept for SHO?, image 7Identity concept for SHO?, image 8